Restaurants and food brands need to deliver their food items in the most proper food packaging boxes since improper packaging boxes can only make your edibles to be less enticing, and thus, those consumers would not want to have them twice. The fact is, if you wish your food brand to continue making income, you need to understand how to pack your food the correct way. So, here is everything you need to know about custom food packaging boxes.
The Importance of Food Packaging
- Guarantee for food safety
Custom food packaging shields your food from any contamination while delivering it to consumers and guarantees food safety to exclude or reduce food recalls and risks. Keep in mind that a product recall is always proof that can turn out to potentially destroy the credibility of your brand, lessen product sales, or worst, result in a lawsuit. As food contamination can appear at any point in the supply chain, always make sure to deliver safe and healthy meals for your consumers.
- Keep the freshness
Appropriate food packaging printed boxes can keep up food’s freshness, appearance, taste, and quality, thus, making your edibles to be more mouthwatering. These types of packaging boxes allow customers to save a meal at home for a while before devouring it.
Plus, it is essential to keep up the food’s temperature. For example, dishes that are meant to be eaten cold will arrive cold. Well, there is nothing worse than ordering ice cream and then having it arrives at a warm temperature.
- Secure your food items
Food packaging is essential to secure food during delivery, handling, and distribution. Notwithstanding to protect the original shape of food when it is shipped from your restaurants to consumers.
- Strengthen your brand value
Product packaging is a brand touch point and it is a fundamental piece of advertising which allows you to inform information directly to consumers. It additionally empowers you to interface with consumers through the right decision of colors, design, and pattern.
- Increase more sales
Appealing food packaging boxes wholesale will surely convince consumers to continue buying from your food brand which, in the end, result in more sales.
How to Design the Right Packaging?
Choosing the right material is the initial phase in designing your food packaging. At this stage, you need to carefully choose the material that will provide the most protection for your delight edibles, while also matched your brand image, environmental responsibilities, and the type of food you are serving.
Moreover, the decision of the packaging material relies on your delivery shipping such as the distance your food will travel, how long the food will stay in its packaging, as well as the temperature necessities.
After choosing the right material to use, you can work with a packaging company to modify custom food packaging that will best suit your needs and requirements.
For instance, you could choose cardboard material that is biodegradable, economical, simple to print on, practical, and solid when collapsed effectively. Take a look at how a number of restaurants offer their pizza delivery by using cardboard boxes which give heat protection and direct temperature. To reduce the measure of delivered heat, the boxes can be solidly closed. While to forestall buildup and rescue the pizza from getting spongy, the boxes come with little openings as an extra, allowing some air to move away.
Which Patterns Will Be the Best?
- Moderate
Moderate packaging is a type of packaging that is free from surplus materials and jumbled designs with more direct and richer ones. It refers to declining the crash from the packaging cycle. From the design and appearance to the packaging material, everything gives a feeling of simplicity with food sources.
Moderate food packaging boxes wholesale can be financially savvy and typically harmless to the environment. These eco-friendly boxes will help you communicate your message better and increase awareness with customers. Consider mentioning some relevant information and excellent graphics on your packaging boxes and remember to use only essential materials.
- Customized
Customized food packaging printed boxes will make a great difference in on-premise administration. Better yet, customization also offers various benefits when applied to your packaging boxes. The wonderfully customized boxes will help you build stronger and more emotional connections with your consumers. What’s more, these boxes will give you free word-of-mouth marketing as you could make your consumers feel special when receiving a personal note every time they ordered food from you.
For example, you could leave a little space on your boxes to write a small note such as “Made with love for [customer’s name].
- Convenient
Those foodies would always seek the convenience of eating edibles at home without having to cook or do dishes. Thus, you could consider offering a lightweight, easy to carry custom food packaging to make it easier for consumers to eat as much as they want conveniently.
- Sustainable
Consumers today not only wish to eat sustainable food and know the brand. Instead, they also demand sustainable packaging. With how those consumers have become increasingly aware, it is important to use packaging materials that will be sustainable and will do no harm to the environment.
You could go for recyclable, reusable, biodegradable, and eco-friendly packaging materials that will definitely provide more value to your brand ethos.
Create Brand Awareness with Custom Food Packaging Boxes
Your product packaging boxes will be a key identity tool that represents the real personality of your brand. Custom food packaging boxes help to drag the most attention toward your brand in a crowded market space, and thusly, differentiate you from you’re the rest.
Without any doubt, your tailored food packaging boxes wholesale will be an ideal marketing tool to promote your brand perfectly. In fact, these boxes are great to be an extension of your brand. This is why you need to focus on your brand personality when working along with a packaging company. Don’t forget to note that you need to include your company name and logo on the boxes to expose your brand extendedly.
About The Author
